Our needle points to what's happening and we share that journey with our clients.

 

Our needle points to what's happening and we share that journey with our clients.

Friday, January 14, 2011 - 2:40pm

Blackwood Industries is in the right place at the right time again.  A little more than a month ago, Google introduced a significant change in its search engine algorithms - the rules that affect if and where your website shows up when people search for your service or product online. If you want your website to remain visible to local searchers, here’s what you need to know.

Local searches have assumed increasing importance with Google, which has worked hard on improving its...

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Wednesday, January 5, 2011 - 12:26am

I was talking to some customers this past week and was quite surprised they were aware that Google owns YouTube.  Google has not made it no secret that video is very important content. Google purchased YouTube about 4 years ago for a modest $1.6 billion. This investment is valued today at around $6 billion. Not a bad return on investment if I do say so myself. 

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Wednesday, January 5, 2011 - 12:25am

As business owners we should always be interested in what our clients have to say about our products and services. Yes, it takes some doing to get a customer into action and provide an opinion or review but we can no longer ignore this aspect of our businesses online. 

Google has recently incorporated a new name for where reviews are written within Google Places called “Hot Pot.”  I recommend to all business owners to begin using this new powerful vehicle to begin some “User...

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